and gain revenue and
increase revenue by encouraging customers to make purchases more frequently. offer deals and specials that are exclusive to your social media followers based on the level of customer or the frequency of purchase.
maintain a balance of content on your social channels. The general rule is less than 20% of your content should be about your company. Therefore, a mix of your own content with information from relevant third parties is important.
featuring a product or service profile of the week, which provides you with the opportunity to highlight premium services and explain what they are and why customers should care.
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